A Legacy of Stars, a Future of Splendor

The Mar del Plata International Film Festival looks back on the magic of its vibrant 1960s, a time when the city of Mar del Plata stood at the very heart of unparalleled glamour. These images capture legendary encounters between international stars such as Paul Newman, Cantinflas, and Frank Nelson, and Argentine icons like Mirtha Legrand and Graciela Borges.

Each photograph is a testament to the boundless potential of our film industry. Just as in those golden years, when talent and vision came together, we work today to rekindle that same spirit of success. Our commitment is to restore the prestige once achieved by both the festival and Argentine cinema, driven by creative freedom and a thriving, globally competitive industry.

“The Rebirth of Splendor” marks the beginning of this revival—an effort to make Mar del Plata, and our cinema shine once again and contribute to the global dialogue.